Many years ago, we set out on a mission at Pure Holding AG with a clear vision: to unlock the immense potential of cannabis and make it accessible to all. Today, as we reflect on our journey, we are humbled and proud to have achieved milestones that have not only shaped the future of the Swiss cannabis industry but also set new standards across Europe.
๐๐ข๐จ๐ง๐๐๐ซ๐ข๐ง๐ ๐๐๐ ๐๐ฅ ๐๐๐ ๐ข๐ง ๐๐ฐ๐ข๐ญ๐ณ๐๐ซ๐ฅ๐๐ง๐
In 2018, we were granted the first special permit by the Federal Office of Public Health FOPH (FOPH) for THC cannabis cultivation for research purposes. This was more than just a permit; it was the beginning of a new era in Swiss cannabis regulation and cultivation. Through relentless research and development, we were able to produce the first THC genetics perfectly adapted to Swiss conditions, marking a crucial step forward in the industry.
๐๐ฑ๐ฉ๐๐ง๐๐ข๐ง๐ ๐๐จ๐ซ๐ข๐ณ๐จ๐ง๐ฌ ๐ฐ๐ข๐ญ๐ก ๐๐จ๐ซ๐ ๐๐ข๐ฅ๐จ๐ญ ๐๐ซ๐จ๐ฃ๐๐๐ญ๐ฌ
As we continue to build on this foundation, we are excited that Pure is providing high-quality THC products for two additional pilot projects: ZรผriCan in Zurich and SCRIPT in Bern. These projects represented the next phase in our commitment to innovation, quality, and regulatory compliance, as we work to ensure that Switzerland remains at the forefront of cannabis research and application.
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๐ซ๐จ๐ฆ ๐๐๐๐ ๐ญ๐จ ๐๐๐ฅ๐: ๐๐ก๐ ๐
๐ฎ๐ฅ๐ฅ ๐๐ฉ๐๐๐ญ๐ซ๐ฎ๐ฆ ๐จ๐ ๐๐ฑ๐๐๐ฅ๐ฅ๐๐ง๐๐
Pure has always been more than just a producer; we are a fully integrated operation that manages the entire cannabis value chain, from research and cultivation to production and distribution. This approach ensures that we meet the highest standards of quality and traceability, something we have achieved in collaboration with our trusted partners, like CANNAVIGIA.
๐ ๐๐ซ๐ข๐ ๐ก๐ญ ๐
๐ฎ๐ญ๐ฎ๐ซ๐ ๐
๐ฎ๐ฅ๐ฅ ๐จ๐ ๐๐ซ๐จ๐ฆ๐ข๐ฌ๐
As we look to the future, we remain steadfast in our dedication to pioneering the necessary work to unlock the full potential of this remarkable plant. Our journey is far from over, and with every step, we strive to push boundaries, foster innovation, and contribute meaningfully to the evolving landscape of cannabis.
We extend our deepest gratitude to all partners, the authorities for their unwavering support and trust, and to our incredible team at Pure, whose passion and commitment have been the driving force behind our success.
Thank you for being part of this exciting journey with us. Together, we are shaping the future of cannabis.
How it began: https://lnkd.in/dFRJk8gM
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